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Press Release

WFAE 90.7fm First Radio Station in Charlotte to Use HD RadioTM Technology

Station Becomes First in the Country to Test Two Supplemental HD RadioTM Channels

WFAE 90.7fm, Charlotte’s NPR© News Station, is the first radio station in Charlotte and the first public radio station in North Carolina to begin broadcasting using HD RadioTM technology.

HD RadioTM technology is a method of transmitting digital audio and data, offering upgraded sound quality, on-demand interactive experiences, and new wireless data services. The noise and interference that cause the static, hiss, pops and fades heard on today’s analog radios will virtually be eliminated with HD RadioTM digital broadcasting.

Perhaps the most important aspect of FM digital radio is the ability to divide the digital bandwidth into multiple audio streams, without significant loss of quality. WFAE is the first station in the country to divide its signal into two supplemental HD RadioTM channels. The station is part of a test group that is studying what is known as “Tomorrow Radio,TM” and has been granted experimental test authority from the Federal Communications Commission to broadcast these two supplemental audio channels as part of its existing signal.

"HD Radio technology allows us to provide even better service and a stronger commitment to the Central Piedmont, not to mention a significantly improved audio product,” said Roger Sarow, WFAE's general manager. “Our listeners have come to expect the best in award-winning news and entertainment programs from WFAE, and now our programming will be on the cutting-edge of the nation's newest radio technology.”

HD RadioTM receivers will also have the capability of displaying important data, including breaking news and stock quotes, local weather and traffic, song titles and artists and more. HD RadioTM receivers can receive in both digital and analog signals. Soon, home audio receivers and after-market auto receivers will be available to consumers through consumer electronics retailers.

HD RadioTM technology was developed by iBiquity Digital and approved in October 2002 by the FCC. HD Radio allows AM and FM broadcasters to seamlessly transmit digital quality audio alongside today’s analog-based broadcasts. Using a “hybrid mode” to transmit digital and analog signals simultaneously, listeners with analog receivers will still be able to pick up the broadcast and will be able to upgrade to digital at their own pace.

 

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