Burger King Opens Restaurants In India
STEVE INSKEEP, HOST:
We have news of the spread of hamburger chains in India. It is natural that U.S. brands want to do business in a country that may soon have the world's biggest population.
RENEE MONTAGNE, HOST:
But it is tricky since hundreds of millions of Indian Hindus do not believe in eating beef. Mcdonald's tested the market anyway. And now Burger King has opened a dozen Indian restaurants.
INSKEEP: And as the company moves to South Asia, Burger King has adjusted its menu to fit the market.
MONTAGNE: In India, instead of hamburgers, Burger King is selling chicken and vegetable sandwiches. And they're making a Whopper with mutton. Yes, the hamburger becomes a lamb burger.
INSKEEP: (Imitating sheep) And for those who just can't wait for their local restaurant to open, Burger King is making mutton Whoppers available for preorder on eBay.
MONTAGNE: Won't they get cold?
INSKEEP: I suppose they might. Maybe they'll try to deliver them warm. I don't how that's going to work. Anyway, it's cheaper that way. It's MORNING EDITION from NPR News. I'm Steve Inskeep.
MONTAGNE: And I'm Renee Montagne. Transcript provided by NPR, Copyright NPR.