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Two Weeks To Close $2.7M Gap For United Way


Correction This story contains a correction to Gloria Pace King's compensation. With just over two weeks left in its annual fundraising campaign, the United Way of Central Carolinas is $2.7 million short of its goal. The agency hopes to raise $25.2 million by Valentine's Day. That's the same amount the campaign raised last year. If the United Way falls short, some 90-plus agencies that rely on the United Way for funding may be forced to trim their budgets even further. United Way Executive Director Jane McIntyre says the biggest drop-off in donations this year is from large one-time gifts. When the United Way faced a similar shortfall last year, several major donors and foundations stepped in to bridge the gap. McIntyre says those same donors aren't coming through this time. "People are really doing the best they can, but in many cases people do not have the same kind of resources they had two years ago," says McIntyre. "It is the toughest fundraising environment I've experienced." McIntyre says many of the agency's large individual donors are now unemployed or have moved to other cities. The United Way's volunteer board has now decided to meet monthly - rather than every other month - to provide more oversight. Public confidence in the United Way crumbled two years ago in a scandal over the multi- million dollar pay package for then-CEO Gloria Pace King. The nonprofit's board and management have since been overhauled.