How much money should the tooth fairy leave? It's an eternal struggle of parenting, but it's also an overlooked economic indicator. For the past two decades, the price of a tooth has been going up much faster than you'd expect with inflation.
We know that because Delta Dental, the insurance company and tongue twister, has been conducting the , a nationally representative survey of how much kids are getting for their teeth, for two decades. Roughly 20 years ago, a tooth payout was hovering around $1.30. As of 2018, a tooth was pulling in $4.13. These kids are making out like gap-toothed bandits.
That's good news for baby teeth-losers everywhere, but it's a bit more complicated if you're a tooth fairy concerned about the bottom line. In this video, we imagine a fantasy world where the tooth fairy is a midlevel executive just trying to keep his department in the black and his head above water. Please enjoy this extremely relatable semi-fictional content.
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