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Charlotte Area News

Regional Branding Campaign Underway

http://66.225.205.104/SO20060615.mp3

Over the next week, promoters of the Charlotte region will start looking at consultants' proposals for creating a Charlotte-area "brand." From WFAE's Carolinas Business Bureau Simone Orendain spoke with Charlotte Regioal Visitors Authority spokeswoman Molly Hedrick about the branding campaign.