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Who Pays for Our Online Lives?

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On the Internet, we expect things to be free. So who foots the bill for our activities online?

Chris Anderson, editor-in-chief of Wired magazine, Kevin Rose, founder of the social bookmarking site Digg, and Brad Feld, a venture capitalist, talk about the cost of offering online information to millions of people — free of charge.

How exactly do advertisers get their money? And is this the only business model that works?

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