The doors are about to open on the most unusual holiday shopping season in recent memory. With Black Friday and Cyber Monday just days away, the deals have already started online and in stores.
And just like the rest of 2020, this year will look very different. The coronavirus pandemic has challenged retailers to pivot and adapt in this unpredictable environment. Even in a good year, seasonal shopping can be a make-or-break time for retail.
What can stores – and you – expect this year? We’ll find out with an economist, retail experts, and local shop owners.
A holiday shopping forecast with guest host Ashley Fahey.
Guests
Tim Quinlan, managing director and senior economist at Wells Fargo
Sucharita Kodali, retail analyst, vice president and principal analyst at Forrester Research
Catherine Muccigrosso, retail reporter at the Charlotte Observer
Sally Brewster, owner of Park Road Books
Bill Godwin, owner of Paper Skyscraper